Vaga de Product Marketing Manager

Are you passionate about shaping the future of industry events through customer insights and market strategy? Do you thrive in a fast-paced environment where your marketing expertise can directly impact event success? About the Team Join a dynamic team dedicated to elevating industry events to their highest potential. Our focus is on understanding and championing the needs of our customers within the cosmetics market, ensuring that our events not only meet but exceed expectations. We thrive on collaboration, creativity, and the drive to be the best in the industry. About the Role As the Product Marketing Manager for In-Cosmetics Latin America, you will be the customer champion and market knowledge expert for RX marketing. You will lead initiatives to position our events as the number one choice in the market, leveraging insights from various stakeholders and external sources. Your strategic vision will shape our marketing efforts, ensuring that we effectively meet the needs of visitors, buyers, and exhibitors alike. Responsibilities Develop in-depth industry and market knowledge to represent the voice of the customer. Participate in external events and communities to gather insights and map the competitive landscape. Define visitor and exhibitor marketing briefs and objectives for centralized marketing plans. Conduct market sizing, audience profiling, and propose growth strategies for key markets. Plan brand research and identify alignment opportunities within the portfolio. Outline all at-show experiences, including content, themes, and on-site media needs. Create a comprehensive content calendar that aligns messaging with the customer journey. Develop and execute a PR plan aligned with core content and brand messaging. Collaborate with sales teams to create enablement and account-based marketing plans. Address technology requirements and registration functionalities to enhance customer experience. Deliver a post-event marketing report, analyzing outcomes and insights for future improvements. Requirements Have bachelors degree in Marketing, Business, or a related field. Have proven experience in product marketing or event marketing, preferably within the cosmetics industry. Have fluent English skills. #LI-VG1 RELX is an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law. We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form: https://forms.office.com/r/eVgFxjLmAK , or please contact 1-855-833-5120. Please read our Candidate Privacy Policy.