Vaga de Digital Marketing Manager

The Offer Flexible working options Fantastic work culture Attractive Salary & Benefits The Job You will be responsible for : Responsible for developing and implementing comprehensive marketing strategies and setting clear goals and objectives in alignment with the company's overall mission and vision. Design and execute marketing campaigns across various channels, such as digital advertising, content marketing, social media, and email marketing aimed at reaching the target audience and driving leads or sales. Oversee the allocation of resources, ensuring that the marketing budget is used efficiently and effectively across different marketing activities. Monitor market trends, customer behavior, and competitive landscapes to make informed decisions, adapt strategies, and identify opportunities and threats. Measure the effectiveness of marketing campaigns using data and analytics tools to analyze key performance indicators (KPIs) to assess the return on investment (ROI) and make data-driven decisions for optimizing marketing strategies. Manage and lead a team of marketing professionals, providing guidance and direction to ensure the team works cohesively to achieve marketing objectives. The Profile Sensitive to current market trends in social media channels including SEO, SEM, social media, email marketing, and online advertising; someone who follows sports-related news is an added advantage. Creativity in campaign development and problem-solving, with the ability to develop innovative marketing ideas. Competence in allocating and managing the marketing budget efficiently across various channels and campaigns with a business-driven mindset. Highly observant and curious on acquisition and retention methods. Possesses commercial awareness and data driven, highly sensitive to numbers. Skill in managing marketing projects and campaigns to meet deadlines and objectives. The Employer Our client is a one-stop industry expert in Business Process Outsourcing (BPO), focusing on end-to-end digital solutions, innovation and transformation by spearheading the intelligent usage and application of technology.